Tradify review — pricing, pros, cons & verdict

By WiseToolHub · Research checked November 5, 2026

The short verdict

Tradify is job-management software built specifically for trade businesses — electricians, plumbers, gas engineers, HVAC techs, and property maintenance firms. It covers the full paperwork lifecycle of a job: enquiry, quote, scheduling, timesheets, job costing, invoicing, and payment, synced to Xero, Sage, or QuickBooks. UK pricing is £34–£44 per user per month, billed in sterling on a UK-localised site — no exchange-rate drift. Pro (£37) adds UK compliance certificates (EICR, CP12, gas safety) — the feature that decides it for many UK trades — and Plus (£44) adds AI tools, purchase orders, and full reporting. The catch: it's priced per user, so a five-person crew pays £170–£220 a month, roughly one-and-a-half times what the closest flat-priced rivals charge for the same team.

Ideal for: UK trade businesses with 1–4 users who quote constantly and want job costing, proper certificates, and sterling billing. Look elsewhere if: you run a crew of 5+ (run the per-user math first — Jobber and ServiceM8 usually come out cheaper at that size) or you need a real dispatch board — see our UK job-management software guide for the alternatives.

What Tradify does

Tradify manages the admin spine of a trade business. One account covers enquiries, quoting (with price lists, markups, and good/better/best quote options the customer can accept online), job scheduling with a live map and Google Calendar sync, timesheets, job costing and supplier bill tracking, progress invoicing for deposits and retentions, online card payments, and automated quote/invoice reminders — all feeding into Xero, Sage, or QuickBooks Online.

Tradify was founded in Auckland, New Zealand in 2013 and now sits inside The Access Group, a UK business software group (Tradify's own site carries an "an Access company" badge). It sells in the UK through a UK-localised site with sterling pricing — which matters because several rivals bill UK cards in US or Australian dollars, so your monthly cost drifts with the exchange rate. Tradify says more than 55,000 tradespeople use it.

That sterling billing matters more now that Making Tax Digital for Income Tax is in force: from 6 April 2026 it applies to sole traders and landlords whose qualifying income (gross self-employment plus property income, before expenses) was over £50,000 in the 2024/25 tax year. The threshold falls to £30,000 from 6 April 2027 and £20,000 from 6 April 2028 — so a growing trade business is likely to be in scope within a year or two, and clean invoicing flowing straight into your accounting software is the practical point. Tradify itself does not file your MTD returns; it keeps the records that your accounting software then reports. (Source: GOV.UK, checked 5 November 2026.)

What it is not: a dispatch platform. There's a calendar, live staff and job locations on a map, and route planning — and that's the extent of it. For the small shops it targets, that's usually enough; it is not built for a 30-van fleet.

Tradify pricing (verified November 5, 2026)

Three self-serve plans, all priced per user per month, billed month-to-month with no contracts. A fourth Custom tier for large teams is quote-only.

Plan	UK price	US price	What you get
Lite	£34/user/mo	$47/user/mo	Job management and notes, scheduling with Google Calendar sync, quoting and invoicing, pricing and markups, online and card payments, Xero/Sage/QuickBooks sync
Pro	£37/user/mo	$51/user/mo	Everything in Lite, plus custom branding, enquiry form and email inbox, job photos and files, recurring jobs and templates, appointment reminders, quote options with online acceptance, progress invoicing, quote and invoice reminders, costing and bill tracking, timesheets, subcontractor scheduling, compliance certificates (EICR, CP12, gas safety)
Plus	£44/user/mo	$61/user/mo	Everything in Pro, plus AI SmartTools (SmartRead for supplier bills, SmartWrite), service reminders, job tasks, purchase orders, bulk invoicing, kit bundles, staff activity history, job service reports, reporting

UK prices are as published on Tradify's UK pricing page (tradifyhq.com/uk/pricing), re-checked by independent price trackers on 12 October 2026 and unchanged since July 2026. Every plan includes a 14-day free trial with all features and no credit card required. Optional add-ons: Instant Website £10/month, and text-message reminders at 10p per message.

A note on VAT. Tradify's UK pricing page does not state whether its prices include or exclude VAT. Tradify's billing help says it does not currently charge subscription tax to UK customers — but UK businesses may still need to account for VAT on overseas services under the reverse charge, so check your invoice and your accounting position. We have removed the "ex VAT" wording from this review because it could not be verified directly with Tradify.

The per-user math that decides everything. Tradify charges per seat, so multiply every figure by your headcount:

Crew size	Lite/mo	Pro/mo	Plus/mo
1 user	£34	£37	£44
3 users	£102	£111	£132
5 users	£170	£185	£220

Four things worth knowing before you budget:

1. Certificates need Pro or above. The EICR, CP12, and gas safety certificates — the reason most UK trades pick Tradify — are not on Lite. If certificates matter to you, your real starting price is £37, not £34.
2. Per-user pricing scales fast. At one to four users, Tradify's quoting depth and job costing justify the premium for a shop that quotes constantly. At five and above, you're paying dispatch-platform money for a product without dispatch — flat-priced rivals pull away fast. A five-person team on Pro pays £185 a month; the closest flat-priced alternatives sit around £110–£120 for the same team (see the Jobber comparison below).
3. Use the UK pricing page. UK buyers should read tradifyhq.com/uk/pricing — the USD page ($47/$51/$61) is not what UK cards pay. Tradify bills UK customers in fixed sterling, so the number you see is the number you pay.
4. No contracts. All three plans are month-to-month — you can step down a tier or walk away without a cancellation fight.

Editorial summary only — pricing changes often. Confirm the current price on the official Tradify UK pricing page before buying.

Where the plans draw their lines

• Lite covers the core: jobs, scheduling, quotes, invoices, payments, accounting sync. No timesheets, job photos, recurring jobs, or job costing.
• Pro is where most crews land: reminders that chase quotes and invoices themselves, progress invoicing for deposits and retentions, timesheets, subcontractor scheduling, and the UK compliance certificates.
• Plus adds the AI layer and back-office depth: SmartRead extracts supplier bill data automatically, SmartWrite drafts customer messages, plus purchase orders, bulk invoicing, and reporting. The AI step-up costs £7 more per user per month — £420 a year at five users — and Tradify publishes no usage limits for the AI tools.

Tradify features in practice

Quoting

Tradify's quoting is the reason most buyers pick it. You build quotes from a price list — your own, or a supplier's price list imported as a CSV — with markups applied per line. Quote templates carry preloaded descriptions, service agreements, and line items so repeat jobs take minutes rather than an hour. Customers can accept a quote online from the email, including good/better/best options, and you get an email the moment they accept. Quote reminders chase unanswered quotes automatically. The practical payoff is speed: a shop that quotes five jobs a day saves the retyping on every one of them.

Scheduling

The scheduler gives a live view of who is doing what, with jobs on a map, staff locations, and route planning. Appointments sync with Google Calendar, and appointment reminders go out by email and text. Staff get notified on the mobile app as soon as an appointment is scheduled. It is scheduling, not dispatch: there is no live dispatch board with real-time crew tracking, which is the main functional gap against Jobber.

Job costing

Job costing is where Tradify earns its keep for margin-conscious firms. Labour hours from timesheets, materials, and supplier bills are recorded against each job, and a snapshot view shows the actual cost and profit per job. Supplier bills can be photographed and their cost lines extracted automatically on Plus (SmartRead). Purchase orders, available on Plus, let you order materials against a job and track the spend. The limitation: materials and stock management is basic — GetApp users rate Tradify's inventory management 2.7 out of 5 — so a materials-heavy firm that lives in its stockroom will find Fergus stronger here.

Invoicing and payments

Invoices are branded with your logo and colours, and can be itemised or summary. Progress invoicing covers deposits and retentions on staged work, and kits preset combinations of material and labour costs for regular jobs. Customers can pay online by card, and Tradify tracks whether an invoice has been viewed. Automated reminders chase overdue invoices. Card payments run through Tradify's payment processing; the fee is not published on the pricing page, so confirm it before you rely on card payments.

Accounting integrations

Tradify syncs with Xero and Sage (two-way sync) and QuickBooks Online, on every plan including Lite. Invoices, customers, and contacts flow into your accounting software rather than being retyped, which is what makes the MTD record-keeping practical: digital records are kept in Tradify and reported through your accounting software. Sage integration is the one Jobber does not offer — Jobber syncs with QuickBooks Online and Xero only.

Certificates

This is the UK dealbreaker feature, available on Pro and Plus. Tradify's own forms library covers Landlord/Homeowner Gas Safety Records (CP12), service maintenance records, gas installation, commissioning and decommissioning records, gas warning notices, gas breakdown service, central heating commissioning, domestic gas testing and purging, boiler records, oil installation reports (CD/10 and CD/12), and electrical certificates including EICR, EIC, Minor Electrical Works, PAT reports, and EV charger installation certificates. Forms are completed, signed, and sent as PDFs from the app, with electronic records of what was issued. The plan gating (Pro and above) is confirmed by three independent sources reading Tradify's own site and help pages; Tradify's pricing page itself does not name the gating explicitly.

AI SmartTools

SmartTools is Tradify's AI layer, available only on the Plus plan. SmartRead photographs a supplier invoice and extracts the cost lines against the job, so nobody retypes bills at the kitchen table. SmartWrite fixes spelling and grammar, generates descriptions automatically from quote and invoice line items, and shifts the tone of a customer message between friendly and professional. Tradify publishes no usage limits for either tool, and we found no independent benchmark of how accurate SmartRead's extraction is — treat it as a time-saver, not a bookkeeper.

The Tradify app

Tradify runs on desktop and as an app on iPhone, iPad, and Android. Staff record timesheets, photos, and job notes from the phone, and subcontractors get access to a free version of Tradify so they can work the same way. The app is the working surface for most users — quoting, scheduling, and invoicing all work from it — which is why the "tradify app" search interest (50 searches a month in the UK) is worth noting for buyers who live on their phones.

Tradify vs Jobber

Jobber is the most common alternative buyers weigh against Tradify, and the two price in fundamentally different ways — so a fair comparison needs the same team size, the same billing basis, and the currencies kept separate.

How to read this comparison. Tradify charges per user per month in pounds, month-to-month only, with no annual discount. Jobber charges a flat price per plan in US dollars, with the price depending on team-size band (1, 5, 10, or 15 users) and a discount for annual billing. Jobber's prices exclude sales tax where applicable. The pound figures for Jobber below are approximate, converted at about $1.35 to the pound (early November 2026) — the rate moves, and your card statement will move with it.

	Tradify	Jobber
Pricing model	Per user, per month, in pounds	Flat per plan, in US dollars, by team-size band
1 user, monthly billing	Lite £34/mo; Pro £37/mo	Core $49/mo (about £36); Connect $139/mo (about £103)
1 user, annual billing	No annual discount — same £34/£37	Core $29/mo (about £21); Connect $99/mo (about £73)
5 users, monthly billing	Lite £170/mo; Pro £185/mo	Connect $199/mo (about £147)
5 users, annual billing	No annual discount — same £170/£185	Connect $149/mo (about £110)
Billing currency	GBP, fixed — the number you see is the number you pay	USD — a UK card pays in dollars, so the amount drifts with the exchange rate
Built for	Trades specifically (electrical, plumbing, HVAC, property maintenance)	Home service businesses broadly
Accounting sync	Xero, Sage, QuickBooks on every plan	QuickBooks Online and Xero (no Sage)
UK certificates	EICR, CP12, gas and oil certificates on Pro and Plus	None found
Dispatch	Scheduling and route planning; no live dispatch board	Route optimisation, real-time team tracking, crews
AI features	SmartRead + SmartWrite (Plus only)	AI quote drafts, Jobber AI assistant (varies by plan)
Free trial	14 days, all features, no card	14 days, no card

Which should you pick? Tradify if you're a UK trade business that quotes constantly, wants per-job margin visibility and proper UK certificates, and prefers sterling billing with Xero/Sage sync on every plan. Jobber if your crew is growing past 4–5 people — at five users, Jobber Connect on annual billing works out around £110 a month against Tradify Pro's £185, and Jobber's dispatch and route tools are stronger — or if you want the broader home-services feature set. Note the trade-off: Jobber's cheapest plan, Core, covers one user only, so a growing team steps up to Connect pricing. For the full head-to-head across Tradify, Jobber, ServiceM8, and Fergus, see our UK job-management software guide.

Tradify alternatives

Tradify is not the only way to run a trade business, and the right alternative depends on what is actually expensive about your current setup. Browse the full comparison in our trades hub and the UK job-management software guide.

ServiceM8 — best if headcount is your problem. ServiceM8 charges by jobs per month, not by users: free for one user and up to 30 jobs, then £25 for 50 jobs, £59 for 150, £119 for 500, and £269 for 1,500+, with unlimited users on every paid plan (prices ex VAT, re-checked 29 October 2026). A five-person team doing 150 jobs a month pays £59 — a third of Tradify Pro's £185 — and a slow month costs nothing extra. The trade-offs: no named UK certificates (generic PDF forms only), no Sage integration (Xero and QuickBooks only), and the bill climbs in steps as you get busier, which is the opposite of how most software pricing works. Best for a team with many people and a modest job count, or a sole trader who wants to start free.

Fergus — best if materials and job costing are your problem. Fergus charges per user like Tradify: Essentials from £39 a user a month, Professional from £45, with timesheet-only users from £12 a month and contractor users at £2 a day (fergus.com/uk/pricing). It is the stronger tool for materials-heavy work — detailed job costing, purchase orders, and supplier integrations — and it includes a free UK certificates add-on. Card payments cost 1.6% plus £0.20 per transaction. Best for electrical and mechanical firms that live in their materials costs and want costing depth Tradify does not offer.

Jobber — best if dispatch and scale are your problem. Covered in the comparison above: flat plan pricing that beats Tradify decisively at five users and beyond, plus real dispatch, route optimisation, and live team tracking. The costs are a USD bill, no UK certificates, and no Sage sync.

Pros and cons

What we like

• UK trades native: EICR, CP12, and gas and oil safety certificates from the Pro plan up — the UK dealbreaker feature.
• Sterling billing for UK customers — no exchange-rate drift on your card statement.
• Xero, Sage, and QuickBooks sync on every plan, including Lite — clean invoicing that supports MTD for Income Tax record-keeping.
• Progress invoicing, quote options (good/better/best), and per-job costing give small shops margin visibility usually reserved for bigger systems.
• Fast rollout: Tradify Experts guide setup and train the whole team, and phone support is included.
• Well-rated by users: 4.7 out of 5 on GetApp from 152 reviews (checked 5 November 2026; page last updated October 2026), with support rated 4.8 and ease of use 4.7.
• Month-to-month on every plan; no contracts. 14-day free trial with all features, no credit card required.

What could be better

• Per-user pricing punishes headcount: a five-person team on Pro is £185 a month, roughly one-and-a-half times the closest flat-priced rivals for the same team.
• The key UK feature (certificates) is locked behind Pro — Lite at £34 misses the main reason to buy.
• AI tools only exist on the top tier (Plus at £44 a user a month), with no published usage limits and no independent accuracy benchmark for SmartRead.
• No dispatch board — it is job management with a calendar and route planning, not a dispatch platform.
• Materials and stock management is basic: GetApp users rate Tradify's inventory management 2.7 out of 5, and Fergus is stronger on materials and job costing.
• Reporting is basic below Plus — full reporting is a Plus feature.
• No free-forever plan — the trial is 14 days, then you're paying.
• Card payment processing fees are not published on the pricing page, so confirm them before relying on card payments.

Limitations — what Tradify doesn't do well

A balanced review has to say plainly where a product falls short, so here is the evidence for each limitation above.

Headcount is the tax. Tradify's per-user model is its single biggest structural weakness. Every hire adds £34–£44 a month, forever, with no volume discount published. At eight users on Pro that is £296 a month. The flat-priced rivals do not have this problem: ServiceM8 Premium is £119 a month for unlimited users and 500 jobs, and Jobber Connect on annual billing is about £110 a month for five users. If your team is growing, run the five-user and eight-user maths before you commit.

Certificates cost £3 more than the headline. The £34 Lite price is the one Tradify advertises, but the certificates that make Tradify worth buying for UK electricians and gas engineers start at Pro's £37. That is a small gap, but it means the real entry price for the target buyer is £37, and Lite is only the right plan if you genuinely do not issue certificates.

The AI tier is a leap of faith. SmartTools live only on Plus, which costs £7 more per user per month than Pro — £420 a year at five users. Tradify publishes no usage limits and no accuracy figures for SmartRead's bill extraction, and we found no independent test of it. SmartWrite's value (better-written quotes and messages) is real but hard to price. If AI is your reason to upgrade, use the 14-day trial on Plus and test SmartRead against your actual supplier bills before paying for it.

It is not a dispatch tool. Tradify schedules jobs and plans routes, but it has no live dispatch board, no real-time crew tracking, and no GPS-based job assignment. If your day is spent moving vans around a city, Jobber's dispatch, route optimisation, and live tracking are the better fit — and Tradify's own feature list does not claim otherwise.

Stock and reporting are thin. Inventory management is Tradify's lowest-rated feature on GetApp (2.7 out of 5 from the reviewers who rated it), and full reporting only arrives on Plus. A firm that needs serious stock control or management reporting will outgrow Tradify faster than a firm that just needs quoting and invoicing done well.

Who should use Tradify — and who shouldn't

Solo trader (1 user): Lite at £34 works if you quote and invoice and don't issue certificates; Pro at £37 if you do. ServiceM8's free tier (one user, 30 jobs) is the honest budget alternative if money is tight.

Small team, 2–4 users: Pro at £37 is the sweet spot — certificates, progress invoicing, timesheets, and reminders for the whole crew. This is the team size Tradify is built for.

Growing team, 5+ users: run the maths first. At five users Pro is £185 a month; Jobber Connect on annual billing is about £110 and ServiceM8 Premium is £119. Choose Tradify at this size only if the certificates and quoting depth are worth the premium to you.

Electricians and gas engineers: Pro, for the certificates. If you issue EICRs or CP12s daily, this is the feature that justifies the price.

Materials-heavy firms: look at Fergus instead — its job costing and materials tracking are stronger, and its certificates add-on is free.

Dispatch-led firms: look at Jobber — its dispatch, routing, and live team tracking are the better fit.

How this review was researched

This review is based on documented research, not a hands-on trial — WiseToolHub has not run Tradify as a paying customer. We prefer Tradify's own documentation wherever it exists, and label third-party research where it does not.

Verified from Tradify's own site (checked 5 November 2026): UK pricing page (tradifyhq.com/uk/pricing — starting price £34 a user a month in structured data; month-to-month, no contracts, cancel anytime; 14-day free trial; Instant Website feature); features page (tradifyhq.com/uk/features — quoting, scheduling, job costing, invoicing, accounting integrations with Sage, Xero, and QuickBooks, forms and certificates, purchase orders, subcontractor management, mobile apps); forms and certificates page (tradifyhq.com/uk/features/forms-certificates — full certificate library listed above); Instant Website page (tradifyhq.com/uk/features/instant-website — "Instant Website is an optional £10/month add-on to your Tradify subscription"); SmartTools page (tradifyhq.com/nz/features/smarttools — SmartRead and SmartWrite descriptions).

Verified from the vendor's own pricing pages (checked 5 November 2026): Jobber (getjobber.com/pricing — Core/Connect/Grow/Plus prices by team-size band, all prices in USD, exclude sales tax where applicable, 14-day trial no card); Fergus (fergus.com/uk/pricing — Essentials from £39, Professional from £45, timesheet users from £12, contractor users £2 a day, card payments 1.6% + £0.20, 14-day trial no card); ServiceM8 (servicem8.com/UK/xero-integration — Starter £25, Growing £59, Premium £119, Premium Plus £269, unlimited users).

Verified from independent sources (checked 5 November 2026): GetApp (getapp.com — Tradify 4.7 out of 5 from 152 reviews, page last updated October 2026; sub-ratings Value 4.7, Features 4.4, Ease of use 4.7, Support 4.8; 113 five-star reviews; inventory management 2.7 out of 5; plan prices Lite $47 / Pro $51 / Plus $61); GOV.UK (gov.uk — Making Tax Digital for Income Tax thresholds: over £50,000 from 6 April 2026, over £30,000 from 6 April 2027, over £20,000 from 6 April 2028; qualifying income is gross self-employment plus property income before expenses); thebuildersverdict.co.uk (UK prices re-checked 19 September 2026, unchanged since 28 July 2026; Tradify billing help — no subscription tax currently charged to UK customers, guidance checked 24 October 2026; ServiceM8 prices ex VAT, re-checked 29 October 2026); tradestackhq.com (UK trade software prices, last full check 12 October 2026); softwarefortradespeople.com (certificates from Pro, checked 12 October 2026); comparetradesoftware.com (certificates from Pro, VAT treatment not stated on Tradify's pricing page, checked 15 August 2026); HODHQ (comparison from Tradify's own UK site and help pages, checked 23 October 2026 — Pro plan certificates: EIC, EICR, minor works, gas safety records); contractortoolstack.com (US prices verified against tradifyhq.com, September 2026; Access Group ownership); tradehand.com (Fergus Essentials £39 / Professional £45, checked 30 August 2026); solodesks.com (Instant Website £10 a month, SMS 10p each, August 2026).

Exchange rate: about $1.35 to the pound (Bank of England spot rate $1.3415 on 3 November 2026; about $1.35 on 4 November 2026). All Jobber pound figures in this review are approximate conversions at that rate and will move with the exchange rate.

What we could not verify: Tradify's pricing page does not state its VAT treatment directly, so this review states the published prices without a VAT claim and reports the billing-help position with attribution. Tradify publishes no usage limits or accuracy figures for SmartTools. The certificates plan gating (Pro and above) is confirmed by three independent sources reading Tradify's own site and help pages, but is not named on Tradify's pricing page itself. Anything we could not verify is flagged here rather than stated as fact. See how we pick tools and about us.